NYTimes yesterday published an article on Googles dynamic future, including the following forecast:
“This year, Google will sell $6.1 billion in ads, nearly double what it sold last year, according to Anthony Noto, an analyst at Goldman Sachs. That is more advertising than is sold by any newspaper chain, magazine publisher or television network. By next year, Mr. Noto said, he expects Google to have advertising revenue of $9.5 billion. That would place it fourth among American media companies in total...”
The article also showed an interesting comparisin to Yahoo:
“Because of this technology, users click ads 50 percent to 100 percent more often on Google than they do on Yahoo, Mr. Noto estimates, and that is a powerful driver of Google's growth and profits."
And Saul Hansell of the NYTimes gave an idea, what that is all about:
“…HIDDEN behind its simple white pages, Google has already created what it says is one of the most sophisticated artificial intelligence systems ever built.”
In this context I might add this wonderful coverage by Xeni Jardin of Boing Boing on historian George Dyson’s recent visit to Google — ‘a historian amongst futurist’.
“Despite the whimsical furniture and other toys, I felt I was entering a 14th-century cathedral — not in the 14th century but in the 12th century, while it was being built. Everyone was busy carving one stone here and another stone there, with some invisible architect getting everything to fit. The mood was playful, yet there was a palpable reverence in the air. "We are not scanning all those books to be read by people," explained one of my hosts after my talk. "We are scanning them to be read by an AI."
You surely know John Batelle’s book on Goolge “The Search”– he also writes on the deeper vision of search beeing AI – or if I remember well – creating the Startrek-like machine that can answer all our questions…