Burda and Glam step up partnership

I work on Glam since Burda took the first investment right after DLD 2008. Since Glam performed so well internationally and in the German market (now with 3,1 mio. uniques number 1 in women's category Comscore), Burda took a further investment and stepped up this partnership.Here my interview with Holger Schmidt of FAZ on this step and why I think the Glam networked media modell is so attractive for users, publishers and brands. Glam plans to launch new channels as brash for men and new eco this year as well as a video network Glam TV. German media news Meedia reported on these plans here.